Born at the beach. Built by hand.

bOObdana started with a red bandana and a crazy idea.

It started with a dare.

A buddy showed up at my bay house with a girlfriend who needed a bathing suit.  Using nothing but a red bandana and a little imagination, I fashioned what might be the perfect halter!

That was the moment bOObdana was born. Not in a studio, not with a business plan — but on a beach, with sand between my toes and a bandana in my hand.

bOObdana founder on the beach

The craft

Show us your bOObdana!  Send a pic and we'll try to include it here.

We make halter tops for women who don't want to blend in.

bOObdana at the bay

Life is better at the bay ☀️

bOObdana at the rodeo

Rodeo ready 🤠

bOObdana on the river

River walk vibes 🌊

Ready to wear it loud?

Shop the latest collection — new pieces drop every week.

Handmade tops for the bold, the bright, and the obsessed. Wear it loud... wear it proud!

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© 2026 bOObdana. All rights reserved.